It all started when Isis Wenger, a platform engineer, posted a photo of herself to her blog to garner support for female engineers and to challenge the stereotypes surrounding them after she received sexist comments from an advertisement her company had posted around San Francisco. Since that photo, over 86,000 tweets have been sent with the hashtag #ILookLikeAnEngineer, and there is talk of turning the social campaign into an advertising one, with around $10,000 raised on Indiegogo to fund a billboard ad. The advertising campaign founder, Michelle Glauser, hopes to produce even more advertisements and help fund programs that teach coding to underrepresented groups, such as women.
Photo Credit: Isis Wenger
Dun & Bradstreet has a history of supporting Science, Technology, Engineering and Math (STEM) programs through its EdAhead initiative. The company also donated to the Los Angeles Unified School District’s Beyond the Bell program to help support the CyberPatriot and CyberGirlz programs. CyberGirlz was designed to train young women in technology and cyber security and prepare students to compete at the highest level in CyberPatriot: The National Student Cyber Defense Championship. At the 2015 national championship, Team Azure from North Hollywood High School was named the National Champion for the second year in a row. Dun & Bradstreet has donated a total of $860,642 to public schools throughout the country since 2013 in support of STEM programs like these, so of course the company’s female engineers wanted to take part in the #ILookLikeAnEngineer Campaign:
— Hoover’s (@Hoovers) August 10, 2015
Wenger and a team are also building www.ilooklikeanengineer.com to provide a place for others to share their stories about diversity and sexism in technology. You can sign up to be notified when the site launches or follow Wenger on Twitter @IsisAnchalee.
To learn more about Dun & Bradstreet’s EdAhead initiative and how it aids STEM programs, visit EdAhead.org.